蒂芙尼 Diamonds, Burberry, Rolex, Lacoste - yes, they may have more sales 和 inventory problems than 2003, but they are surviving. What can the small business owner learn from these individuals?...
When in doubt, they're buying the most expensive
502 Bad Gateway
As a small business, pricing your product or service correctly is nothing short of critical.
If You Want A Nice Diamond, Go To 蒂芙尼's
When clients call into a potential vendor, they typically have no idea about the product or service that they are inquiring about. If they did, more likely than not they wouldn't be outsourcing the job.
Therefore, many clients judge the quality of a product or a service based on its price. After all, the higher the price tag, the better it is likely to be.
Although logic would say that the aforementioned statement proves to be entirely false, it is what your potential clients are thinking when you answer that RFP with an astonishingly low price.
Cheap Clients Don't Like Price Increases
Don't go into the game thinking that the price increase that is going to strategically be implemented in a few months won't lose you clients.